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Explore unimaginable
Virtual Reality world

with friends

Most unusual attraction

Welcome to DNA VR, UK's Ultimate Virtual Reality Arcade. We're on a mission to take you and your crew on a journey through incredible worlds in this reality and beyond - whether it's the terror of a zombie apocalypse, the mystery of the ocean deep, or the secrets of outer space. The only limit is your imagination. Are you ready to dive in?

What is DNA VR?
What is DNA VR?

Events. Parties. Collaborations.

Looking for a corporate event that your guests will truly enjoy? Planning a kid's birthday party or an event that indulges your inner child? Look no further! We've organised countless events of all complexities, both at our venues and off-site. Explore our offers to learn more, or fill out the form and let us transform your next event!
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about us

Daily Mail
"Immersive and exclusive"
Evening Standard
Getting transported into a wholly immersive world...
DNA VR Blends The Virtual And Physical Worlds
The Sun
One of the best kid-friendly experiences
Manchester Evening News
"From surviving a zombie apocalypse, to travelling to the pyramids in Egypt"
Manchester Confidentials
It’s easy to forget that it’s not real
Secret Manchester
A unique entertainment experience
Secret London
Every bit as mind-boggling as you'd expect
Great way to access VR, especially as a large group
"One of the best Halloween events in London"
Whatever your fantasy, there's a Virtual Reality experience for you
Culture Whisper
Boundaries disappear in one of London's most unusual attractions...


Great day
Martyn and Jay
wrote a review 13 Mar
Me and my 10 year son visited DNA VR we had a great time would highly recommend this place can't believe how fast the hour went we will definitely be returning. Big thanks to Matt for making us feel welcome we will be seeing you guys again soon

Thanks again for great day

Martyn and Jay
Read more on Tripadvisor
Fantastic place!
Rowena A
wrote a review 10 Sep
My daughter had so much fun! We arrived without having booked but the lady at the front desk let us in. She was extremely kind and friendly - we will definitely be back next time we're in London!
Read more on Tripadvisor
Super Games
Dirk A
wrote a review 13 Aug
I visited this place with my son. It was really great and a lot of fun.

We would like really recommend this event.

Thanks for the good time from Germany
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Great birthday surprise!
wrote a review 14 Jan
Took my boyfriend here for his birthday - we booked two hours which was just about right (definitely wouldn't do less). The staff were so friendly and helpful (even gave us tips within the games where we got stuck), and had some cracking recommendations. We managed to try about 5 games in our two hours - Arizona Sunshine is good, but it's not very fast paced, so would recommend spending a while on it or not bothering. Standouts were Superhot and Beatsabre!

Overall, great experience - we will definitely be coming back!
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Dr Hugh Denard Lecturer in Digital Humanities
Dr Hugh Denard Lecturer in Digital Humanities
We had two great visits, and the guys on both days were brilliant - friendly, helpful and absolutely on top of the tech: will definitely hope to return with next year's group.
read all

Frequently Asked Questions

Currently, we have 4 main types of experiences available at all 4 venues: VR Arcade, VR Escape room, Premium Free-Roaming experience and Ubisoft's VR Escape rooms. 

VR Arcade, VR Escape room and Ubisoft's VR Escape rooms are set in separate VR Booths. Each VR Booth is fitted with one VR Headset (1 per participant).

Premium Free-Roaming experience is set in a separate Free-Roam zone where the whole team can walk around freely and play together. 

All our experiences are private, so while there may be other customers at the venue, you are never going to play with strangers (unless you want to make new friends, we don't judge!)

All experiences are hosted by our dedicated VR Masters so if you need a hint or not sure what to try next - just give them a shout!

To explore all games visit our games and experiences page

Our Pricing varies based on the day and the size of the group and starts at £28pp for VR Arcade and £22pp for VR Escape rooms. Larger groups can benefit from the group discounts applied automatically to their booking. If you book 2 consecutive weekday slots for the same type of experience you will also get a 20% discount for the second slot! 

To See Full pricing visit our pricing page

VR Arcade:

Each player gets a headset and will be placed inside their own VR booth. You have an hour (or book 2 consecutive slots to have more) and can play as many games as you’d like. You will hear each other inside the game and can interact with them in multiplayer experiences.

Max number of people in the same Virtual World: 10.
Duration: 1 hour (but you can book 2 or more slots).

VR Escape Rooms and Ubisoft VR Escape rooms:

Same setup as with the VR Arcade, but here you need to choose 1 game and will have one hour to solve all puzzles in a team.

Max number of people in the same Virtual World: 6 for VR Escape rooms, 4 for Ubisoft VR Escape rooms. For larger teams, we can run multiple instances of the games in parallel.
Duration: you have 1 hour to complete the game (but you can book 2 or more slots).

Premium Free Roam:

The whole team is placed inside one larger room where you walk completely wireless together (in the headsets). Currently, there are 2 choices here: Free Roam VR Escape rooms or Free roam shooters. You have to choose between these two options and either beat an escape room or have a number of rounds shooting zombies/robots in a team. You can also add a short horror experience here as an extra.

Max number of people in the same Virtual World: 4.
Duration: 40 minutes + setup time (you can book 2 or more slots).

Absolutely! Once you are at the venue, our friendly VR Masters will explain the controls and advise you on which game to choose and how to navigate. They will always be on hand if you get stuck or need help. The VR Masters will monitor your game progress, communicate with you through the headphones and come to your aid as soon as needed!

With the growth of home VR and standalone headsets you can try VR nearly anywhere including the comfort of your home.

However, for the best experience you need both high-end VR Equipment and loads of space. You also need your team to play together!

All this comes together at DNA VR, a Virtual Reality Arcade with a Manchester venues at 30 Brown Street, M2 1DH.

Come together and enjoy unmatched immersion!

With the growth of home VR and standalone headsets you can try VR nearly anywhere including the comfort of your home.

However, for the best experience you need both high-end VR Equipment and loads of space. You also need your team to play together!

All this comes together at DNA VR, a Virtual Reality Arcade with London venues in Camden, Hammersmith and Battersea Power Station.

Come together and enjoy unmatched immersion!

Never tried VR before and want to check out as many experiences as possible? VR Arcade is the right option for you. Up to 10 people in the same Virtual World, more than 50 experiences. Anyone would find a game to fall in love with.

Like solving puzzles in a team trying to beat the clock? VR Escape rooms are the best option.

Freedom of movement and deep immersion excites you? Free-Roam is the answer. Walk around freely with your teammates fighting zombies, saving the Earth from an asteroid or Escaping from an underwater temple.

We have everything you need for the best VR experience. The rest depends on you!

So you have chosen your VR experience but not sure how to get the most out of it?

First, you need to remember that the experience is very safe both in terms of Covid and general safety. We are using disposable masks for the VR Headsets and sanitise all equipment regularly.

Second, while incredibly immersive, the experience is virtual so nothing in the game can hurt you. The headsets recognise the boundaries of the room so whenever you are approaching the wall they will guide you. Our VR Masters are monitoring you throughout the session and will keep talking to you if you need any support. If you feel uncomfortable at any point just give them a shout and they will rush to help you!

Finally, we can recommend that you wear comfortable clothes and avoid high heels.

And that is it, just grab your team, come to DNA VR and get ready!

Our VR Arcade Sessions last 60 minutes. That means a full 1 hour of gameplay, not including the briefing and introduction.

The VR Escape Room sessions and Ubisoft VR Escape Room sessions are designed to last up to 60 minutes. That means that you will have 60 minutes to solve puzzles and get out in time. If you manage to solve all the puzzles early, you will get a permanent spot on our Leaderboard page!

Our Premium Free-Roaming sessions last around 40 minutes. If you would like to extend the Premium Free-Roaming session, we recommend booking Premium Free-Roaming Extra to add a short extra experience in the end. If you would like to make your experience even longer - simply book two back-to-back slots and receive a discount on your second hour!